The plant does best in full sun. Often in the sun the leaves wither, then return vigorously in the evening, when temperatures start to fall and the sun sets. It can not stand the cold, the aerial part with the first frosts deteriorates and can die, but the underground part that can return to vegetate in spring remains vital. The plant will self-seed, often spreading rapidly if left unchecked in a garden. Some gardeners recommend that the seeds should be soaked before planting, but this is not totally necessary. In North America, the plant perennializes in warm, coastal environments, particularly in USDA zones 7–10. The fragrance of the flower is more intense and noticeable during the warm period of the day. The plant is easy to grow, as long as it is sunny or partially shaded. Under these conditions, it grows very quickly.

It grows preferably in light soil, rich in humus and well draining, it is neutral side acidity (pH). Pot cultivation is always possible with a mixture of 80% soil and 20% garden soil and a very deep container with the tubers being put at a depth of 10 cm. It is usually sown from mid-February to May. The seeds germinate rapidly at a temperature of 18°C.